Those sly marketeers are not satisfied with blackmailing parents by  ‘enhancing’ the checkout of the local store with colorful candy and kids’ comic books.  No, now if you go out shopping and happen to take the dog, not only will you have the kids whining for sweets, you’ll have the dog whining to change his brand of food.

Introducing the new smell-o-vision ads for Wagg – scent enhanced billboards for dogs.  Whether you think this is clever marketing or a scentsless (ouch) marketing ploy you might, if you live in the UK, be more interested in the Wagg competition – one year supply of dog food for free for answering three simple questions.  Go to it!